I run a Screaming Frog audit for most of my clients and take it to the bank, it finds one or two (or more) issues every time. I use Surfer and/or GrowthBar every day for AI content creation and page auditing. They are also working on a feature that would allow for easy side-by-side comparisons of previous crawls, to chart your progress and make cohesive action plans. Surfer also has a new tool called Grow Flow that uses your Google Search Console data to identify biggest gaps in your content strategy.
Most people will start panicking at this point, thinking that Google has hit them with a penalty only to discover they have an accessibility issue or some other minor problem. When it comes to Google, accessibility and indexability go hand in hand. Both of them are necessary in order for your pages to be shown to end user.
Identify organic traffic drops and work out what caused them
Type in your focus keyword for a page, SEO Anomaly and Yoast will provide recommendations to improve your chances of ranking for the search term. Google PageSpeed Insights is a tool that assesses your page’s Core Web Vitals, which measure user experience and are SEO ranking factors. Google Search Console has an indexing option in its navigation menu.
Each issue is properly categorized, shows its importance and tells you how many pages are affected by it. Health Score gives you a high-level overview of your SEO performance based on the number of errors found. The best SEO reporting tool for you really comes down to how much flexibility you need, and how quickly you want to get things done. One of the standout features of My Reports is the built-in AI Summary tool. Or you can customize it further with the drag-and-drop tools. Looker Studio gives you the flexibility to choose how you want to set up your SEO reports.
By default, WebSite Auditor will crawl your website using the SEO-PowerSuite-bot. But if you want to change the crawler’s settings, say, set up robots.txt instructions for a specific search engine, tick Enable expert options. To initiate the scan, open WebSite Auditor and create a project.
WebFX’s Google Preview Tool
Well, we’re here to help you get the higher rankings, traffic, and conversions you desire. David combines 20+ years of experience in SEO with the passion for teaching people how to optimize their websites the right way. That’s why David focuses on the particularly advanced SEO topics on the Seobility blog.
- The tools also review the quality and relevance of your backlinks and give you ideas on how to get high-quality new links.
- If you want to prioritize fixes, sort the report by estimated organic traffic from high to low.
- Once you understand the value of ranking #1 for your target keywords, you can better estimate a budget and allocate the appropriate resources to accomplish your goal.
- You can do that in Ahrefs’ Site Audit; just head to the Content Quality report.
See this related guide for more tips on how to optimize H2 tags. As someone starting a clothing brand, it’s so helpful to think about SEO as an investment, not just a cost. An effective SEO budget goes beyond numbers; it should reflect your business priorities and long-term vision.